Unlock the Power of Targeted Advertising
WITH OUR DISPLAY & VIDEO MARKETING SERVICES
Discover how our comprehensive suite of display & video marketing services, including Display Ads, Video Ads, Social Display Ads, Native Ads, CTV (Connected TV), and ZTV (ZIP Code Targeting), can help you reach and engage your ideal audience, driving higher engagement and boosting enrollment rates.
Display Ads
Place your banner ads right in front of your target audience using advanced programmatic advertising techniques like geofencing, search tactics, and site retargeting. Picture this, your institution is launching a new program: we ensure the best-fit prospective students see your ads while they’re browsing online.
Benefits:
- Expand your brand’s reach across various digital platforms
- Drive more website traffic and re-engage previous visitors
- Maximize your budget by targeting the most relevant audiences
Video Ads
Deliver compelling video content to your target audience using programmatic advertising, including geofencing, search tactics, and site retargeting. We can leverage your existing video content—student testimonials, new course highlights, or the general benefits of your educational experience—to reach and engage prospective students.
Benefits:
- Boost your brand’s visibility with memorable video content
- Drive prospective students to take action with compelling calls to action
- Capture attention and convey your message effectively
Social Display Ads
Transform your social media posts into dynamic ads that reach your target audience on platforms like Facebook, Instagram, LinkedIn, and TikTok. Got a popular Facebook post about an upcoming event? We can turn it into an ad and target it to prospective students across multiple platforms.
Benefits:
- Save on production costs and launch campaigns quickly using existing social media content
- Attract prospects with eye-catching ads that break the mold of traditional display ads
Native Ads
Seamlessly integrate your ads with the content and design of the platforms they appear on, creating a natural advertising experience. Imagine targeting prospective students with ads that fit right into their browsing environment.
Benefits:
- Ads blend with content, reducing ad fatigue
- Increase visual interest and click-through rates
- Enhance brand perception with natural-feeling ads
CTV (Connected TV)
Capture your audience’s attention with video ads delivered via connected TV devices. If you want to engage a captive audience with relevant messages, our CTV ads ensure your videos are seen during prime viewing times.
Benefits:
- Captive audience viewing leads to higher engagement
- Reach a wide audience during prime viewing times
- Drive prospective students through the funnel with engaging video content
ZTV (ZIP Code Targeting)
Deliver video ads via connected TV devices using zip code targeting and Automatic Content Recognition (ACR) data. If you want to increase brand awareness cost-effectively, ZTV is a more affordable alternative to traditional CTV.
Benefits:
- Target specific geographical areas for maximum impact
- Effective advertising without the high costs of traditional CTV
- Enhance brand awareness within your service area