Define College Market Opportunities
WITH OUR CUSTOMIZED RESEARCH & CONSULTING SERVICES
At CLARUS Corporation, we believe branding should be based on the College’s mission and sound research in order to truly engage your audiences.
We’ll take you from scattered campaigns to consistently branding your college.
Review your current brand and assess how it resonates with your target markets
Identify common themes and attributes
Conduct workshops with various campus stakeholders to define the strengths, myths, and realities that influence messaging at your college
Conduct a regional analysis to uncover the market positions held by associated and competing organizations
Create action steps that will define your “promise points,” engage your marketplace, and deliver on your college’s mission and vision