Strategic Planning
Clear, data-informed strategies that help you understand where you are, where you’re headed, and how to get there.
- Enrollment Assessment
- Market Scan
- Predictive Modeling
Same Passion. Same Team. Call Us Carnegie.
For over 35 years, CLARUS has served as a trusted partner to community and technical colleges—helping institutions reach, recruit, and retain the students who need them most. That mission hasn’t changed.
CLARUS: A Carnegie Company is now simply Carnegie.
This update brings everything together under one name, giving community colleges like yours access to more resources, broader expertise, and a full-service approach to enrollment, retention, and student success. What hasn’t changed is our focus or our foundation. You’re still working with the same community college experts who understand your challenges, share your mission, and deliver results.
Solutions as Diverse as the Students You Serve.
Branding + Creative
Authentic campaigns and creative assets that reflect your mission and connect with students.
- Message Platform + Campaign Themes
- Creative Ad Production
Full Service Advertising
High-impact media strategies tailored to your goals and budget.
- Media Planning
- Digital Advertising
- Traditional + OOH Advertising + Local TV
- Lead Generation
- Search Engine Optimization + Content Marketing
Recruitment + Retention
Support every step of the student journey—from inquiry to completion.
- Contact Center
- Communications Flow Strategy and Execution
- Stop-Out Campaigns
- Student Communications Audit
ROI Measurement
Real-time data and transparent reporting that proves your impact.
- Google Analytics 4 Setup, Consulting, Dashboarding
- Campaign Performance Reporting
- Attribution with Clarity™
Web + CRM
Student-first digital experiences that convert—and tools to keep them on track.
- Personalized Digital Experiences
- Microsites and Landing Pages
- CRM Implementation + Optimization